Three of the Best Ways to Grow Your RSS Subscription Base

Published: 10th January 2011
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Most people don't bother with their RSS feeds, and that's a mistake because in the long run RSS subscribers can help you build your business.

Do be aware, and always remember, that your content headlines play several important roles. Your content headlines will appear in your RSS feeds, and that's exactly why your headlines need to be powerful. You should know that a strong headline that stops people cold will at least have more people reading the first paragraph. If you're not a copywriter, then it's in your very best interest to learn as much as you can about headline creation. When you're composing your headlines, be sure to reference the main point or benefit contained in the content article. If you want to know what a good headline is then go through the articles that are posted on Digg, and you'll get a fair idea on how you too can write headlines that get noticed. If your information is unique and not run-of-the-mill like everyone elses, then people will come to know that and more likely choose to become your RSS subscriber. Take the time you need to craft effective headlines, and make sure you have the highest quality content; when you do, you'll see good things happen with your feed subscriptions.


You can implement what's called the "ethical bribe" which is an enticement to subscribe to your RSS feed. You can offer people something for free, and it has worked for email list marketing for many years. It certainly won't hurt anything to test this approach. The best thing is to think it through and find something that will be helpful to them. You never know the outcome until you try, and you may find the results pleasantly surprising.

Always remove as much work as possible for your readers, and so it's important to make sure they can very easily subscribe, etc. You can insert a feed subscription link or button after each article. All you can do is put out good quality content and update regularly and simply ask people to subscribe. This will eventually boost your subscriber numbers and give your readers a good enough reason to subscribe to your feed. By reading this article, you should now be aware of how important it is to give your old and new subscribers everything they need if you want to lengthen your list. If you use the tips you just read about, and you put your own spin to them, you should see the success you're after.

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